LUPA: A Data & MLOps Platform

An advanced analytics department at one of our enterprise clients was struggling with siloed teams, scattered technologies, and slow delivery cycles. LUPA, a unified MLOps platform, now provides a common backbone for their data science and data engineering workflows. With standardized pipelines and shared infrastructure, time-to-market dropped by around 75%, supporting projects that drive millions in monthly revenue.

implementation time:
5-7 months
Technologies:
Machine Learning
industry:
Media & Telecom
team in this project:
André Godinho
Senior Machine Learning Engineer
Marcus Waddington
Senior Machine Learning Engineer
Nitai Silva
Senior Data Engineer

We operationalize data to deliver measurable impact

-75%
time-to-market decreased by
>€5M
total project's revenue impact
80%
adoption rate
Results measured in production

The Opportunity

The department had grown quickly, but without a shared framework. Each team had its own stack, conventions, and shortcuts, which made it hard to reuse work, onboard new projects, or guarantee reliability at scale.

Siloed teams

Data teams operated in silos, each with their own structure, technologies, and custom tweaks that accumulated technical debt and made collaboration difficult.

Lack of scalable systems

There was no framework in place to build reliable, uniform, and reproducible pipelines at scale. Every new project meant re-solving the same infrastructure and orchestration problems.

Slow time-to-market

Delivery cycles were far longer than the business expected, limiting investment and reducing confidence in the department’s ability to deliver impact.

The Solution

LUPA - Lightweight Universal Profiles Accelerator - is an MLOps platform designed to support both data scientists and data engineers. It manages the necessary infrastructure and implements a unified framework for building, deploying, and monitoring data and ML pipelines, helping eliminate hidden technical debt and shorten time-to-market.

LUPA was built with a market-oriented mindset, empowering data teams to take ownership of their products rather than relying on ad-hoc support. At its core, it uses open-source components such as Spark, Airflow, Soda, and MLflow, and its agnostic design allows other open-source tools to be adopted as needed.

A cloud version, CLUPA, integrates with Google Cloud Platform through Terraform, enabling developers to set up infrastructure in just two days. This makes it easier to spin up new environments, standardize configurations, and keep infrastructure changes under control.

The Impact

LUPA has become the backbone of the advanced analytics department, serving as the foundation for more than 20 data science projects and involving over 80 developers - an adoption rate of around 80%. Onboarding new projects now takes just two days thanks to the platform’s standardized framework.

Business owners are experiencing a new reality: time-to-market has decreased by approximately 75%. This encourages them to iterate on existing projects and explore new business opportunities, rather than being constrained by lengthy timelines.

Beyond reducing time-to-market, LUPA supports large-scale projects that represent multi-million-euro impact on the company’s revenue. For example, it powers the company’s recommendation system that selects personalized offers for up to 1.5 million clients, running on top of the same shared MLOps foundation.

-75%
time-to-market decreased by
>€5M
total project's revenue impact
80%
adoption rate
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LUPA: A Data & MLOps Platform
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